WhatsApp Start Showing Ads in Status: The Whatsapp Vice President Chris Daniels confirmed on Wednesday that WhatsApp users in India will start seeing ads in Status. Doing this, the company will get into a primary monetization mode and also allowing businesses to reach people. However, the vice president Chris Daniels of the service did not mention any timeline for this move as to when advertisement will start appearing.
There were media reports earlier this month that the Facebook-owned messaging app is planning to allow advertisements to be displayed in the ‘Status’ section of the app. The WhatsApp’s ‘Status’ feature allows users to share text, photos, videos, and animated GIFs that disappear after 24 hours. According to reports, the advertisements would be powered by Facebook’s native advertising system and would be aimed at helping users understand and participate in businesses using WhatsApp.
This exact reason has made WhatsApp’s co-founders leave the company. Brian Acton, who was one of the co-founders recently said that Zuckerberg was in a rush to make money from the messaging service and undermine elements of its encryption technology.“Targeted advertising is what makes me unhappy.” WhatsApp will reportedly carry targeted ads from 2019 on a platform that has been ad-free till date.
Chris Daniels is currently in India and met IT Minister Ravi Shankar Prasad on October 31 in the backdrop of India’s demand for traceability of sinister messages that have incited incidents of violence.
How to mute WhatsApp Status ads :
- Once WhatsApp Status starts showing ads, users can head to Settings and mute specific brands that are featuring ads in Status.
- You can also mute ads from Status tab.