Ace producers Allu Aravind, known for producing some of the best blockbusters under his banner Geetha Arts, has ventured into the OTT platform. The producer has launched his OTT platform Aha in a low-key affair recently. Reports are that Aha will give a tough competition to Amazon and Netflix as the subscription rates are on the lower side to attract a larger clientele.
The producer is currently in talks with some of the leading production houses to acquire the streaming rights of the upcoming films. Also, Allu Aravind is bankrolling quite a few web series, which will be available on his digital platform. This is sure to give a tough competition to the digital titans, Amazon and Netflix.
The Aha app is currently available on Google Play Store for Android users and iTunes Store for Apple users. The AHA OTT app has been launched by Allu Aravind and Allu Arjun in association with My Home Rameshwar Rao. Aha currently streams films produced by Geetha Arts and is in the process of acquiring new content. Allu Aravind is also in plans to produce original content of high standards. Allu Aravind’s Aha OTT App is now available on Google Playstore for free.